Health Association Marketing Department Plan Essay

Better Health Association Marketing Department Plan Introduction The Better Health Association is a nonprofit company whose objective is simply to increase the health of people through health education, guidance, and diagnosis screening programs. They make an attempt to assist audiences of any age and socioeconomic ranges to gain knowledge of living an even healthy life-style and creating the know-how required to develop healthy and balanced choices. My role within the company is to secure agreements from at least three major area advertising and marketing agencies to underwrite the creation and production of all Better Health special event programs for the next three to four years. I also, create an active and positive presence for the agency in state-of-the-art social media venues that results in recruitment and assistance to new clients. Monitor and track results quarterly. In addition to, developing systematic marketing plans that address every operational area of Better Health including client services, all fund raising events and general ass ociation promotion in all media venues (https://bluequill.franklin.edu, n.d.). Better Health Association Mission To improve the well-being of individuals through health education, counseling and detection screening programs. Better Health Association Vision To be the premier provider of state-of-the art health services in the greater central Ohio region. Strategic Goals for Marketing Department Secure agreements from at leastShow MoreRelatedAlumnae Association Essay1694 Words   |  7 PagesDATE HERE Dear %%IMIS||NAME||INFORMAL%%, Another fun and eventful year for your alumnae association is on the horizon! We are excited to support you in the year ahead, beginning with the changes regarding the individuals you will contact with questions about your association. 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